Job Summary

We are looking for a highly skilled Offline Marketing Manager to drive brand promotion through strategic offline initiatives. This role requires expertise in organizing exhibitions, developing in-store marketing campaigns, and crafting comprehensive offline marketing strategies. The ideal candidate will have strong organizational skills, creativity, and a results-driven mindset.

Key Responsibilities

  • Plan, organize, and execute exhibitions and offline events to attract potential customers and enhance brand visibility.
  • Develop and implement in-store marketing strategies, including the creation of POS materials (banners, stands, promotional displays).
  • Work closely with cross-functional teams to ensure offline marketing aligns with overall brand strategy.
  • Manage relationships with vendors, event organizers, and external partners.
  • Analyze the effectiveness of offline campaigns and optimize future activities accordingly.

Requirements

Mandatory:

  • Proven experience in organizing exhibitions and trade shows, with a strong focus on attracting clients.
  • Experience in developing visual concepts for in-store product promotion, including the creation of POS materials, banners, and stands.
  • Bachelor’s degree in Marketing or a related field.
  • Minimum of 3 years of experience in offline marketing.
  • Strong organizational and project management skills.
  • Fluent English proficiency.

Desired:

  • Experience in negotiating sponsorship deals for offline events.
  • Knowledge of consumer behavior and trends in offline retail marketing.
  • Familiarity with marketing analytics tools to measure the effectiveness of offline campaigns.
  • Previous experience working with luxury or premium brands in offline marketing.
  • Proficiency in Spanish and/or other EU languages is a plus.
  • Experience in managing marketing budgets and cost optimization for offline campaigns.
  • Strong creative skills with the ability to design or oversee visual marketing materials.
  • Familiarity with digital marketing tools and an understanding of how offline and online marketing strategies complement each other.

Other:

  • Location: Spain (preferable) or any EU country.
  • Willingness to travel across the EU when required.

What We Offer

  • Opportunity to work in an international environment.
  • A dynamic role with diverse offline marketing activities.
  • Competitive compensation and benefits.

If you are passionate about offline marketing and meet the mandatory requirements, we encourage you to apply!